Agriculture & Food

India's agriculture sector plays a vital role in the nation's economy, supporting about 55% of the population and holding the distinction of having the second-largest agricultural land in the world. While agriculture remains foundational, challenges such as low productivity, climate change, insufficient modern farming practices, and lack of access to capital continue to hinder its growth potential.

The Indian food industry, particularly food processing, holds immense promise for value addition. Contributing 32% to the country's total food market, this sector is one of the largest industries in India. A significant shift is occurring towards new-age direct-to consumer (D2C) brands, which are driving growth in segments like healthy and functional foods. However, despite this growth, challenges such as supply chain inefficiencies, regulatory complexities, and the need for innovation in food safety and sustainability remain.

At AND, we help agriculture and food businesses tackle challenges through comprehensive market research, policy analysis, and opportunity identification. Our expert-driven, data-backed insights empower companies to unlock growth, optimize operations, and build scalable strategies that create long-term value.

Explore our case studies below to learn how we've partnered with businesses across this vital sector to turn challenges into growth opportunities.